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What Pages Does a Small Business Website Need?

Most small business websites need more than a homepage. This guide covers every page type your website should include.

Core pages every small business website needs

Every small business website needs a core set of pages. These pages answer the basic questions visitors have: what do you do, who are you, and how do I contact you?

Missing any of these pages can cost you inquiries and credibility.

  • Homepage with clear value proposition
  • Services or products page
  • About page
  • Contact page
  • Privacy policy and terms

Supporting pages that build trust

Beyond the core pages, supporting pages help build trust and answer specific questions. These may include FAQs, testimonials, project galleries, case studies, and team pages.

Specialty pages based on your business type

Depending on your business, you may need specialty pages: service area pages for local businesses, individual service pages for contractors, booking pages for service businesses, or pricing pages for consultants.

SiteBuildHub provides page checklists for different business types so you know exactly which pages to plan.

Frequently Asked Questions

What pages does a small business website need?

At minimum: homepage, services, about, contact, and legal pages. Most benefit from FAQs, testimonials, and specialty pages.

How many pages should a small business website have?

Most small business websites have 5 to 15 pages depending on the number of services and supporting content.

Do I need a blog on my small business website?

A blog can support search visibility and demonstrate expertise, but it is not required. Quality matters more than quantity.

SiteBuildHub helps plan websites. Page needs vary by business type, audience, and goals.

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