Pre-build planning phase
Before you start building, complete your website plan. Define your goals, list your pages, plan your content, and choose your builder. Planning first saves time and reduces redesigns.
This checklist walks you through everything that needs to happen before you open your website builder.
- Define website goals and primary visitor actions
- List all pages needed for your site
- Plan content for each page type
- Research and select a website builder
- Gather brand assets, images, and copy
Build and content phase
During the build phase, create each page according to your plan, add your content, and configure your functionality. Keep your plan handy so you build what you planned.
- Create homepage with clear value proposition
- Build service or product pages with detailed content
- Add about, contact, and supporting pages
- Set up navigation and internal linking
- Configure forms, booking, or other functionality
Testing and launch phase
Before going live, test every page on mobile and desktop, check all forms and links, verify page speed, confirm SEO basics, and set up analytics.